même

Lil’
Lowriders

CONCEPT

A playful campaign shot in Los Angeles with kids riding in a classic lowrider. We love the image of kids bouncing up and down (like they’re on a trampoline or bounce house) but sat in the seats of a beautiful ‘64 Chevy Impala. We’d shoot the camapaign in black & white with a nod to classic 70’s Americana. Our kids will be styled impeccably in meme and looking ‘ice cold’ as they stare into camera ‘cruising’ in Dowtown.

PRODUCTION

We’d rent a vehicle with a driver for a few hours and shoot near the LA River in the afetrnoon/evening light. Lots of shots bouncing with kids in car and also standing infront posing. Also some cruising shots and stills. All shot black and white and heavily stylised.